Mall TV – advertisements at shopping centres and retail chains in mobile video media

The Digital Signage system offered as part of IMS’s services covers prestigious shopping centres in Poland. Advertisements are shown on displays installed in main passageways at escalators, restaurant sections and before lift entrances.

The main advantage of advertising shown on the Digital Signage System displays is a modern and attractive form of promotion. Advertising at prestigious shopping centres located in big cities ensures an attractive target group of potential consumers during shopping.

FACTS
51
of customers remember at least one IMS videomarketing advertisement broadcasted in a shopping centre.
Millward Brown 2016

Success of the Digital Signage System is owed to the fact that the customer, advertised product and money meet at one place, and advertising does not irritate, but provides an advice.

The range of Digital Signage covers over 36 million of contacts with advertisement per month!

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Advertising sales department
FACTS
51
of customers remember at least one IMS videomarketing advertisement broadcasted in a shopping centre.
Millward Brown 2016