Event marketing is the organization of events and promotion of companies, brands and ideas. It is a complex mechanism of market processes management by events where a company’s objectives are realized.

Scope

  • New product launches
  • Conferences and training sessions
  • Incentive travels
  • Marketing campaigns
FACTS
65
of respondents declares that they purchased a product after an IMS event organised by a given brand
Event Marketing Institute, Mosaic Event Track 2015

Our method of action

  • Brief and its analysis
  • Strategy
  • Creation
  • Realisation
  • Analysis and conclusions
FACTS
65
of respondents declares that they purchased a product after an IMS event organised by a given brand
Event Marketing Institute, Mosaic Event Track 2015

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